Song Choice

The song which I have decided to create a music video for is a song written by myself called 'Walk With My Letter To You' it is a slow Jazz ballad and as I know the song so well i could create a music video which will be original and also fit the video and what the lyrics are saying. The basis for the video will be a love struck man who is unable to tell the woman he loves about his feelings for her, the video will convey this by showing ways in which he tries to combat this and then in the final chorus he will manage to get his feelings across and the piece will end on an upbeat happy note.

Genre Characteristics In 'Jazz' and 'Pop' music

A Genre which i am interested in could use typical features they use and apply it to my own coursework is that of 'Jazz' and 'Pop' music

In This type of music the soloist is often highlighted and featured alot. They also feature alot of shots of the band because they want to show they play their own instruments. The main audience for this music is  men and women under the age of 30 and appeals to a fairly wide range of people.

Both of these Videos have a strong feature of the main artist with an ongoing storyline going on in the background which we can all see without them saying anything. Further through the song we see the rest of the band enter playing their instruments which is a key feature for this type of music because they always want to show that they can play their own instruments.

They Open with scene setting sequences which even though are short shows the audience exactly where they are and the mood of the piece. This is an idea which i may use in my music video in order to show the audience some context in which the song is based.

This piece by Jamie Cullum begins with shots of the band playing their instruments and shows a typical jazz set up with a double bass player and the drummer using brushes. The key part of this song is that they want to show that Jamie Cullum isn't just a singer he also plays the piano in the song so they want to  convey this by using many close ups of him. There is also an underlying story line continuing around scenes of the band which convey how a couple fell in love. This idea is often used in this genre as it appeals to the target audience.

Media presentation

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Analysis of Goodwin's 6 Conventions of a Music Video